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Harley-Davidson Motor Company is an American motorcycle manufacturer and certified supplier of military products for the US Armed Forces (since 1982), based in Milwaukee, Wisconsin, with manufacturing facilities in other US regions and outside the country.
A distinctive feature of Harley’s marketing policy is the creation of a community of people loyal to this particular brand. Clothes, shoes, furniture, dishes, produced under this brand, allows you to create a kind of lifestyle from Harley, which makes the bike truly iconic. Also, each owner of any of Harley’s motorcycles has the opportunity to join the brand’s community of motorcycle owners of this brand. Today H.O.G. – the most numerous club of motorcycle enthusiasts in the world, with more than a million participants.
In 2008, the company bought 100% of the shares of the MV Agusta Group company from the Castiglioni family, which manufactures motorcycles under the MV Agusta and Cagiva brands.